Area Sales Officer

1. Responsible for Budgeted SAT volume generation through the business vertical Retails and Distributor in the assigned territory

2. Responsible for identifying and analyzing the potential of the assigned territory for effective product placement, in all the retail, modern trade, general trade outlets in the assigned territory.

3. Ensure proper merchandising of products in all the outlets to achieve the budgeted sales in the assigned territory.

4. Responsible for exploring new markets to expand the distributor infrastructure and appoint new partners in untapped markets.

5. Ensure to achieve primary and secondary targets through distributors in his assigned territory.

6. Regular in house sales promotion activities like wet sampling, displays and QPS to be implemented on regular basis to ensure the growth of all slow moving and fast moving products.

7. Responsible for the growth of all slow moving and fast moving products by implementing in house sales promotion activities like wet sampling, displays and QPS on regular basis.

8. Responsible for exploring new markets and strengthen the distribution network through appointment of distributors in unrepresented areas.

9. Responsible for monitoring Promoters and Merchandisers for effective promotion of goods in the retail outlets and implement corrective actions by regularly monitoring outlet wise sales of the assigned territory.

10. Responsible for collection as per the credit policy framed by the company

Ensure to communicate the daily and weekly reports via telephone/ email to the reporting manager.