Area Sales Manager

Role & responsibilities

• Identify and convert potential customers into long-term clients.
• Develop and implement sales strategies to achieve or exceed targets.
• Build and maintain strong relationships with existing and prospective clients.
• Conduct market research to uncover new business opportunities and understand client needs.
• Negotiate contracts and close deals effectively and professionally.
• Represent the company to clients, ensuring a positive and consistent brand image.
• Deliver impactful product presentations and demonstrations.
• Prepare and share detailed sales reports with the reporting manager.
• Collaborate with internal teams (CRM, Marketing, Operations) to ensure excellent service delivery.
• Plan and execute monthly sales tours, targeting high-potential areas and key clients.
• Maintain accurate records of sales activities via the SFM app and ensure timely reporting.
• Gather market intelligence and competitor insights to support strategic decision-making.
• Participate in exhibitions and events, and manage visual product displays.
• Ensure adherence to company policies, ethical standards, and compliance protocols.
• Travel extensively across India for business development and client engagement.

Preferred candidate profile

• Education: MBA or Bachelors degree in Business Administration, Marketing, or related field.
• 3–10 years of sales experience, preferably in textiles, fabrics, or related industries.
• Strong communication, interpersonal, and negotiation skills.
• Proven ability to identify and convert potential customers.
• Professional demeanor and ability to represent the brand in formal settings.
• Self-motivated, adaptable, and quick to learn new tools and processes.
• Excellent organizational and reporting skills.
• Proficiency in MS Office (Excel, Word, PowerPoint).
• Willingness to travel extensively across India (Assigned Zone) for client meetings and business development.