Area Sales Manager

Role & responsibilities

- Achieve monthly and annual sales targets.

- Appoint new distributors, dealers, and retailers.

- Develop and manage the dealer-distributor network in assigned territories.

- Drive primary and secondary sales.

- Build relationships with paint dealers, hardware shops, building material dealers, contractors, and applicators.

- Identify new markets and business opportunities.

- Manage and guide the field sales team.

- Monitor competitor activities, market demand, and pricing.

- Follow up on outstanding payments and ensure timely collections.

- Submit regular sales reports and market feedback to management.

Preferred candidate profile

- 2-5 years of experience in sales.

- Experience in paints, wall putty, waterproofing, construction chemicals, or building materials preferred.

- Strong knowledge of dealer and distributor management.

- Proven ability to achieve sales targets and develop new markets.

- Good communication, negotiation, and team management skills.

- Knowledge of the Uttar Pradesh market will be an advantage.

- Willingness to travel across assigned territories.

Perks and benefits

- Competitive salary based on experience.

- Performance-based incentives.

- Travel reimbursement as per company policy.

- Opportunity to grow with an expanding manufacturing group.