Area Sales Manager

Company Description GM MODULAR, founded in 2000, is a leading provider of home electrical solutions designed to exceed market standards and customer expectations. Through the GM and FourFive brands, the company has redefined switch manufacturing in India and brought advanced, imaginative products into homes across the country. GM MODULAR focuses on smart modular switches and home automation solutions that are thoughtfully designed to enhance daily living. Continuous innovation and product improvement have helped the brand reach a wide customer base and earn strong acceptance in the market.
Role Description The Area Sales Manager role at GM MODULAR is a full-time, on-site position based in Ludhiana East. The Area Sales Manager is responsible for achieving sales targets, managing distributor and retailer relationships, and expanding market presence in the assigned territory. Day-to-day activities include planning and executing sales strategies, conducting regular market visits, monitoring competitor activity, and ensuring effective product placement and visibility. This role also involves coordinating with internal teams for pricing, promotions, and supply, preparing sales reports, and providing feedback to improve products and customer experience. The Area Sales Manager will mentor and support local sales teams to drive sustainable growth and maintain strong brand representation.
Qualifications

• Proven experience in field sales or territory management, preferably in electrical, consumer goods, or related industries.
• Strong skills in relationship management, negotiation, and customer service, with the ability to build and maintain distributor and retailer networks.
• Ability to analyze sales data, prepare reports, and use insights to plan and execute effective sales strategies.
• Effective communication and presentation skills, with the capacity to conduct product demonstrations and sales meetings.
• Self-motivated, target-driven, and comfortable working on-site across the assigned territory.
• Knowledge of the local Ludhiana East market and regional language proficiency is an advantage.
• Bachelor's degree in Business, Marketing, or a related field preferred; relevant experience may be considered in place of formal education.