Area Sales Manager

Job Level/ Designation: M2

Function / Department: Sales & Distribution

Job Purpose:

- To manage and drive distribution KPIs of prepaid distributors order to attain market leadership in Area allocated within the Prepaid Distribution Segment.

- Drive growth, in terms of subscriber base, revenues, market share, complying with retail service norms, to ensure ROI of Channel partners along with handling FOS.

- Focus on Channel Infrastructure and Channel Eco system to increase the customer acquisition and Data market share at assigned Area.

Key Result Areas/Accountabilities:

- Ensure the desired product availability up to the last point of the market.

- Ensure that the distributors/ retailers maintain adequate stocks of all company products and merchandise as per norms.

- Ensure the availability of required manpower at distributorships as per plan and monitor their conduct/ behavior.

- Build trust and relationship with distributors / retailers and company by clearing any doubts/confusions and providing solutions to any issue within reasonable time frame.

- Work with circle marketing in management of schemes/ promotions/ contests being run to promote the company brand.

- Ensure flow of knowledge, skills and training from company to the dealer/ retailer staff to ensure output as per targets. Assess training requirements on an ongoing basis.

- Coordinate with training content and service providers to implement training.

- Establish retail channel schemes at the zonal level based on corporate guidelines and with the approval of the circle/zone sales head.

- Ensure targeted productivity norms for the channel.

- To ensure Proper retail penetration.

- To ensure required distributor manpower is on board.

- To ensure training to the distributor manpower.

- Build and develop the retail team. Enhance team motivation and productivity levels. Assist HR in identifying team-training inputs.

- Assess and analyze impact of trade promotions/ schemes/ promotions/ contest being run by the circle and communicate feedback to zonal manager & circle marketing.

- Build and develop team. Enhance team motivation and productivity levels. Assist HR in identifying team-training inputs.

- Supervise MIS generation and analysis on a periodic basis and provide feedback on best practices to zonal head.

- Execution of Zonal level brand promotion, print advertisement layout with in the budgetary provision & ensuring maximum out put from the same.

- Adaptive in technological changes and capable of educating the team members and trade with regards to the usage of various Applications.

- Capable of planning the infrastructure, for future ready of the Organisation.

Core Competencies, Knowledge, Experience:

- Good communication skills

- Good interpersonal skills

- Able to handle team

- Distribution knowledge

- Hands on exposure in MS Office

Must have technical / professional qualifications:

- Graduation / MBA