Area Sales Manager

Key Roles & Responsibilities:

• Achieve sales and distribution targets for the assigned territory.
• Manage distributors, dealers, and retail outlets.
• Drive primary and secondary sales through effective market coverage.
• Lead and monitor the sales team to achieve business targets.
• Develop new markets and expand distribution network.
• Ensure product availability, visibility, and merchandising.
• Implement company schemes, promotions, and trade activities.
• Monitor competitor activities and market trends.
• Manage distributor relationships and ensure timely collections.
• Conduct regular market visits and submit sales reports to management.