Area Sales Manager

Jobs Territory is hiring for its client for an energetic and result-oriented Area Sales Manager (ASM) to drive the growth and expansion of the Tetra Aquatic Fish Food business across the assigned territory

Territories: Maharashtra | Karnataka | Delhi, UP & Uttarakhand
Salary: 30,000-45,000 per month + TA/DA

Key Responsibilities

• Develop and expand the Tetra Fish Food market across the assigned territory.
• Identify new markets, aquarium clusters and potential business opportunities.
• Manage and develop distributors and aquarium retailers.
• Drive primary and secondary sales and achieve monthly, quarterly and annual sales targets.
• Expand distribution and improve market coverage across the assigned territory.
• Conduct regular retailer visits and ensure effective market coverage.
• Build strong relationships with distributors, retailers and channel partners.
• Recruit, train and manage the field sales team.
• Drive product awareness, sampling, retailer education and sales conversion.
• Monitor competitor products, pricing, schemes and market activities.
• Identify market trends and new opportunities for business growth.
• Maintain sales reports and provide regular market updates.
• Ensure effective coordination with distributors and channel partners.
• Travel extensively across the assigned territory as required.

Candidate Profile

• 3-5 years of relevant sales experience.
• Experience in FMCG, Pet Food, Pet Care, Animal Nutrition, Consumer Products or Retail Sales preferred.
• Strong experience in distributor and retailer management.
• Hands-on experience in territory sales, market development and channel sales.
• Proven ability to achieve sales targets and expand market coverage.
• Excellent communication, negotiation and relationship-management skills.
• Experience in recruiting, training and managing field sales teams will be preferred.
• Ability to develop new markets and generate business opportunities.
• Willingness to travel extensively within the assigned territory.
• Aquarium/Fish Food industry experience is not mandatory.