Area Sales Manager

Role & responsibilities

Drive sales targets & market share in your assigned territory

• Execute Go-To-Market plans and improve outlet coverage & distribution efficiency
• Manage distributors, retailers, and stockiest while enhancing field force capability
• Lead product launches, brand activations, and trade schemes
• Monitor competition, analyze market trends, and provide strategic inputs
• Ensure depot coordination, stock hygiene, and damage claim settlements
• Motivate and manage a team of Sales Executives and Market Reporters.

Preferred candidate profile

• 10-15 years of FMCG sales experience, including at least 2 Years as an ASM in Personal Care (General Trade) • Proven expertise in TOT negotiations, claims management, and sales forecasting • MBA/PGDM in Marketing, Sales, or Business Management • Trade Marketing experience preferred.