Area Sales Manager

Role & responsibilities

• Promote Hearing Aids and Audiological Equipment across the assigned North region/West region
• Identify, appoint, and develop new customers on a monthly basis to increase market penetration
• Build and maintain strong professional relationships with:
• Audiologists
• ENT Doctors
• Hearing Aid Dealers
• Deaf Schools
• Institutes, Hospitals & Clinics
• Drive business promotion and product awareness through regular field visits
• Expand market presence by strengthening existing accounts and increasing share of wallet
• Achieve monthly / quarterly / annual targets for:
• Revenue
• ASP
• Collection
• DSO
• Monitor Accounts Receivable (AR) within company-prescribed credit period and credit limits
• Ensure timely collection and adherence to credit policies
• Conduct regular unsold stock checks (Hearing Aids) at customer locations
• Maintain and track trial units within the prescribed limits set by the company
• Prepare and submit monthly & quarterly projections (value-wise, product-wise, and customer-wise)
• Ensure periodic signing of customer sales agreements and achieve completion within defined timelines
• Drive upselling of product portfolio from Standard to Advanced and Premium categories
• Possess in-depth knowledge of products and associated software to support effective demonstrations and clinical discussions
• Participate in and explore private and government tenders, including documentation and follow-ups
• Maintain and track advance tour/travel plans on a monthly basis
• Share daily visit plans and submit Daily Visit Reports regularly
• Monitor and analyse market dynamics, competitor product lines, pricing, and schemes
• Prepare and submit regular market intelligence reports to Head Office
• Implement sales strategies in coordination with HO to counter competition
• Ensure proper execution of company policies, schemes, and promotional activities
• Represent the company professionally in conferences, meetings, tenders, and institutional interactions

Preferred candidate profile

Pharmaceutical/Medical devices