Area Sales Manager

Roles and Responsibilities :

• Manage a team of sales representatives to achieve monthly targets in the assigned territory.
• Develop and execute strategies to increase primary and secondary sales through general trade channels.
• Build strong relationships with key customers, distributors, and retailers to drive business growth.
• Analyze market trends, competitor activity, and customer needs to identify opportunities for improvement.

Job Requirements :

• 5- 8 years of experience in FMCG sales or related field.
• Proven track record of achieving sales targets in a fast-paced environment.
• Strong understanding of general trade industry dynamics and regulations.
• Excellent communication, negotiation, and problem-solving skills.