Area Sales Manager
ATC Logistical Solutions · Chennai · hybrid · Posted 62d ago
About a minute. You'll make an account on the way through.
About this role
Strategic Sales Planning
Set the annual National Go-To-Market strategy encompassing FTL, PTL, Express services aligned to ATCs strategic plan.
Conduct competitor benchmarking (Safexpress, Gati, Rivigo VRL, V-Xpress, TCI xpress, etc.) and continuously refine service & pricing propositions. • Define vertical-wise and portfolio-wise targets: e.g. FMCG, Auto, Pharma, Manufacturing.
Revenue & Profit Growth
Achieve stretch targets for sales, revenue, margin, collection ratios, and service upsell across multiples services.
Oversee full sales funnel: prospecting - pitch negotiation - closure - collections.
Implement incentive models based on lead generation, upselling, and client satisfaction KPIs.
Team Leadership & Capability Building
Lead a geographically dispersed sales team—including Area Sales Manager, Key Account Managers, Business Development Team etc.
Recruit team, mentor, and coach; drive performance via KRAs, Scorecards, and CRM discipline.
Partner with HR to roll out structured training programs and continuous performance reviews.
Key Account & Channel Management
Build and scale indirect channel networks— regional transporters, franchisees, aggregators—structuring revenue-sharing and SLA-driven models.
Ensure exceptional customer experience and senior stakeholder engagement for retention and growth.
Cross-functional Collaboration
Work closely with operations/logistics and IT Team to ensure delivery reliability, trackability, and cost-to-serve efficiency.
Liaise with Marketing and Product functions for branding, digital campaigns, trade shows, quoting tools, and new service launches.
Reporting & Analytics
Prepare monthly and quarterly business reviews with dashboards on sales, market share, pipeline, collections, and service performance.
Analyse data (industry trends, competitive pricing), propose remedies and course corrections.
Budgeting & Cost Control
Draft, manage, and optimize a national sales budget— travel, events, and incentive payouts etc.
Review ROI on sales programs and promotional spends.
Thought Leadership & External Representation
Represent ATC at industry forums - Logistics EXPO, and strategic buyer conferences.Role & responsibilities
Sourced from naukri
Skills
About ATC Logistical Solutions
ATC Logistical Solutions
201-500
employees
1939
87 years old
Ambala, Haryana
India
₹5.2L PA avg
Avg at ATC Logistical Solutions
₹80K – ₹90K PA
This role
About
Journey of ATC started in the year 1939 from one of the major trading centres of the country those days i.e. Amritsar. Principally, it`s a secondary transportation & distribution company with a national spread and very strong presence in Northern & Western part of India with special focus on East and Northern East. Operationally, it is a well footed company with well experienced manpower available within the organization. Brand image is well established and strongly positioned.
The late thirties was a time of political turmoil in India. It was also an era when the country was just awakening to its identity and the possibilities that lay before it. Transportation facilities were critical to the evolution of the national economy. Realising this, Late Lala Sain Dass (fondly known as Bijli Pehalwan ji) stepped in resolutely, determined to make a contribution. The Beginning was modest and the company served the frontier regions of Lahore, Rawalpindi and Peshawar. Soon trouble lurked around the corner. First, the company lost few vehicles in a devastating fire. Then came the partition of India and company got relocated on the Indian side of the subcontinent. ATC emerged stronger, better and much more determined after the initial setbacks. It became the first transportation company in Independent India to be awarded a National Permit.
Industries
Employee ratings
10 reviews
Culture
3.2
Career growth
3.3
Work-life
3.1
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