Area Sales Manager

AREA SALES MANAGER ( 2-WHEELER )

We are one of the key market leaders in AUTOMOBILE manufacturing and its Sales across the Indian and International markets. We offer a creative and progressive culture with all the exciting challenges and rewards of working for a dynamic, international company. You will be working as the Area Sales Manager in our 2 Wheeler - Sales & Marketing Department. This department works ardently towards achieving profit and revenue targets set by the organization and aims to significantly enhance the market share of the products.

Job Role Summary

• Creating annual sales forecasts of key deliverables across different product segments for the territory in coordination with RM.
• Coordinating appropriate supply of new and used vehicles and effective inquiry monitoring, in coordination with the dealers and their sales staff, tracking the prospective buyers and enhancing the conversion rates.
• Achieving various set territorial business targets such as CSI, sales volumes (primary/secondary), market share as per the business plan in terms of volume growth, product mix and market share.
• Developing and managing efficient dealer networks and expanding it for increasing business profitability.
• Planning and implementing effective sales promotion activities such as Exchange / Loan Mela / seasonal package and others for generating higher sales volumes in the territory.
• Monitoring competitors activities and analyzing their product information, network coverage, pricing and market share for strategy development for countering competition.
• Providing innovative ideas and suggestions to improve market presence through implementation of marketing activities.
• Developing creative promotional and marketing strategies to attract more customers and maintaining relationship with existing customers for repeat business.
• Identifying the institutions in the territory, in coordination with dealers, for generating the revenue through institutional sales in line with the company guidelines.
• Completing billing process by timely collection of payment from the dealers and effective coordination with the commercial team for tracking the defaulters, if any.
• Managing, training and motivating existing sales team and dealer sales staff for driving revenue growth.
• Monitoring sales team performance, analyzing sales data, effective cost management, periodical forecasting and reporting to Manager.
• Working out profitable tie ups with the financial institutions to meet up the numbers and ensuring accessory and merchandise related sales targets are achieved.
• Updating the CRM and leveraging on the insights and data while planning sales activities.
• Coordinating closely with the regional Service Team Members to align to the customers feedback and proactively meet the customers queries and expectations.

• Desired Qualification - MBA (Marketing).

• Work Experience - Total 6+ years of 2-wheeler retail sales experience.

• Preferred Technical Skills and Certification -
• Channel sales management skills.
• Knowledge of and experience with internet sales methods, such as search engine marketing and search engine optimization.
• Experience with customer relationship software and services.