Area Sales Manager
RMD Group · Remote · remote · Posted 63d ago
About a minute. You'll make an account on the way through.
About this role
Role & responsibilities
About the Role
We are looking for a dynamic Area Sales Manager to lead sales operations across the Hyderabad territory. This role owns the territory's revenue target, leads a team of Sales Executives and Sales Representatives, and works closely with distributors and the leadership team to execute an aggressive growth plan.
Key Responsibilities
1. Own monthly, quarterly, and annual sales targets for the Hyderabad area and cascade them to the field team.
2. Lead, coach, and review the performance of Sales Executives and Sales Representatives in the territory.
3. Design and implement route-to-market strategies to maximize coverage, frequency, and productivity.
4. Drive distribution and sales across general trade, modern trade, and wholesale channels.
5. Build and maintain strong relationships with distributors, key retailers, and channel partners.
6. Monitor competitor activity and market trends; recommend and execute business improvement plans.
7. Ensure merchandising standards, planogram adherence, and stock rotation across the territory.
8. Track team and territory performance; consolidate and present weekly/monthly MIS to leadership.
9. Identify and open new business/retail accounts to expand market presence.
Preferred candidate profile
Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred.
58 years of FMCG sales experience, including proven experience managing a field sales team.
Strong understanding of retail channels, distribution networks, and route-to-market planning.
Excellent communication, negotiation, and stakeholder management skills.
Proficiency in MS Office and CRM software.
Willingness to travel extensively within the assigned territory.
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