Area Sales Manager/ Senior Area Sales Manager

Job Description

Position: Area Sales Manager

Location: Bangalore

Industry: EGL & Cubical / Building Materials

Experience: 8 10 Years

Role Overview

The Area Sales Manager will be responsible for driving sales growth, managing channel partners, and leading a sales team across the Nagpur region. The role involves developing market presence, achieving revenue targets, and strengthening relationships with dealers, distributors, architects, and interior designers within the laminates segment.

Key Responsibilities

• Manage and drive sales operations for the assigned Bangalore territory.
• Lead, coach, and motivate a team of sales executives to achieve monthly and annual targets.
• Develop and implement sales strategies to increase market share in the laminates segment.
• Appoint, manage, and strengthen distributor and dealer networks.
• Build strong relationships with architects, interior designers, contractors, and key influencers.
• Monitor sales performance, market trends, competitor activities, and customer feedback.
• Ensure timely collection of payments and control of outstanding receivables.
• Prepare and present sales reports, forecasts, and market analysis to management.
• Execute promotional activities, product launches, and branding initiatives in the region.
• Ensure compliance with company policies, processes, and ethical standards.

Key Skills & Competencies

• Strong leadership and team handling capabilities.
• In-depth knowledge of laminates, plywood, or building materials market.
• Excellent negotiation, communication, and interpersonal skills.
• Strategic thinking with strong execution ability.
• Ability to analyze sales data and market intelligence.
• Customer-focused approach with strong relationship management skills.

Educational Qualifications

Bachelors degree in Business Administration, Marketing, or a related field. An MBA in Sales/Marketing will be an added advantage.

Preferred Candidate Profile

Candidate should have 8-10 years of relevant sales experience in laminates or allied building materials, with at least 3-4 years in a team handling role. Must be well-versed with the Nagpur market and have a proven track record of achieving sales targets.