Area Sales Manager - General Trade - FMCG
Infinity Hunt · Remote · onsite · Posted 36d ago
About a minute. You'll make an account on the way through.
About this role
Job Title: Area Sales Manager
Position Overview:
An Area Sales Manager is expected to:
- Lead the team and service the customers for a particular product and geography
- Responsible for planning and budgeting for the products handled
- Execute the Business Plan approved by the management and propose amendments to such Plans
- Sales Planning and Forecasting
- Achieving Sales Targets as per Annual Operating plan
- Work towards growth in revenue by increasing depth and width of distribution
- Establishing relationships with key customers
- Liaising with the Marketing department for planning, budgeting & executing BTL campaigns
- Identifying growth areas and execute actions to leverage growth opportunities
- Closely monitoring competition activities across the chain
- Training, Development & Motivation of the team
- Perform regular administration and management activities for the corporation
Other Functions:
- Provide weekly/monthly sales forecasts for the assigned territory.
- Drive the flawless execution of the sales plan for the territory as agreed with the NSM/ Product Manager
- Oversee the execution and tracking of marketing activities in the territory.
- Develop strong relationships and close collaboration with all Distributors in the territory.
- Monitor Distributors' turnover and stocks on a weekly basis and ensure that all our SKUs are available and that they meet their monthly targets.
- Develop and execute action plans in case the Distributors fall behind on their monthly targets.
- Identify and recruit new customers, both wholesale and retail.
- Ensure proper management and control of company assets (like sales vehicles assigned to Distributors, POS materials, etc.).
- Track the execution of the FSMs and TSMs work plan and that of the SRs' daily/weekly call plan (actual calls versus calls scheduled; productive calls versus actual calls made; outlets covered versus target).
- Achieve availability of our products at the Distributors' outlets.
- Identify, create, and execute opportunities with Distributors to increase sell-in/sellout.
- Effectively Manage the resources allocated for Sales operations of assigned territory.
- Ensure optimization of team effort towards the achievement of territory objective
Minimum Qualification:
- MBA Graduate
- Minimum of 1+ years of FMCG Sales experience.
- Entrepreneurial, self-motivated, passionate and ready for higher responsibilities at a young age
- Proficiency in building and maintaining Strong Customer Relationship.
- Must possess good data and other analytical and computing skills.
- Proficiency in Information tracking, Sales analytics and power point presentation.
- Exerting personal influence for initiating action steps and execution of plans.
- Decision-making and demonstrating self-confidence.
- Applicants must be young, agile, and intelligent.
- Tech Savvy-ness is a must.
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