Area Sales Manager Direct Channel

Key Responsibilities

Recruit, train, and mentor Sales Officers to build a high-performing sales team.

Drive CASA and retail liability business through the Direct Channel.

Achieve assigned business targets for deposits, CASA acquisition, and customer relationships.

Lead the team in executing sales strategies and generating new business opportunities.

Build and maintain strong customer relationships with a focus on service excellence.

Monitor team performance, provide regular feedback, and ensure achievement of targets.

Manage team dynamics, resolve issues, and maintain a positive work environment.

Skills & Requirements

Should have Banking Experience of Minimum 4 years

Should have team handling experience

Proven experience in Retail Liability / CASA Sales.

Strong leadership and team-management skills.

Excellent communication, negotiation, and interpersonal abilities.

Strong customer acquisition and relationship-management skills.

Good knowledge of banking products, CASA, and retail liabilities.

Target-oriented with a consistent track record of achieving business goals.

Ability to recruit, motivate, and manage a field sales team.

Willingness to travel within the assigned area