Analyst, Specialist Campaign Management, Transformation and Data
DBS Bank · Mumbai · onsite · Posted 44d ago
Undisclosed7–10 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Job Purpose:
1. SPOC for Customer Communications for Marketing / Product / portfolio Teams for Consumer Banking Group
2. As a Campaign Ops Developer, you are accountable in executing of planned campaigns to help business teams to achieve business targets.
Key accountabilities:
- Ensure that Campaign list is created as per approved CRT
- Adhere to Campaign ToR to ensure Zero” Error Rate
- Execute everyday Interactive workflow and procedures with QC (Maker-Checker)
Job Duties and Responsibilities:
- Ensure 100% utilization of data led features of existing platforms in CMP e.g. Unica
Opportunity Detect and Interact. Work with campaign operations team members to ensure that the full capability of these features are implemented in campaigns
- Ensuring best practice in campaign design, build, QA & execution on time and as per CRT.
- Being able to prioritize multiple tasks-based business critical outcomes and be able to work in an agile manner to deliver to marketing needs under guidance of TL.
Requirements:
7 to 10 years of experience (based on the post)
Good academic background
Should be self-motivated and adaptable.
Should be focused and well organized
Education / Preferred Qualification:
- Bachelor / PG degree in Computer science / IT is preferable
- Extensive experience in at least one Enterprise Marketing tool
Core Competencies:
- Designing campaigns
- Campaign Performance Tracking
Technical Competencies:
- Hands on Experience in using Enterprise Marketing tool like HCL UNICA is MUST; Adobe Campaigns and Oracle Eloqua etc is a PLUS
- Experience in using SQL to perform data analysis & identifying customers based on business criteria using relational data bases.
- Any Product Business Knowledge is preferable
- Understanding of Big Data systems is beneficial
- Work both independently and collaboratively in gathering requirements with minimal supervision.
- Good written and oral communication skills
Work Relationship:
Healthy communications with analytics, data, channel and other technical teams, and the Marketing and the Product spoc s
DBS India - Culture and Behaviour:
- Drive performance through Value Based Propositions
- Build pride and passion to protect, maintain and enhance DBS image and reputation
- Enhance knowledge base, build skill sets & develop competencies
- Invest in team building & motivation through ideation & innovation
- Execute at speed while maintaining error free operations
- Develop a passion for performance and grow the talent pool
- Maintain the highest standards of honesty and integrity
Location:
Mumbai Job:
Analytics Schedule:
Regular Employee Status:
Full timeDisclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
QAAgileCampaignCampaign OperationseloquaCampaign DesignAnalyticsPerformance TrackingBankingOracle DBconsumer bankingEnterprise MarketingCampaign ManagementCommunication Skillsoperationsdata analysismarketingBig Data
About DBS Bank
DBS Bank
Banking
6.5k+
employees
1968
58 years old
Mumbai, Maharashtra
India
About
DBS is a leading financial services group headquartered in Singapore, operates across 18 markets. A frontrunner in digital transformation,
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