AM/ DM- Out of Hospital Sales (MAX@Home)
Max Healthcare · Remote · onsite · Posted 64d ago
About a minute. You'll make an account on the way through.
About this role
JOB DESCRIPTION
I. JOB DETAILS
Job Title
Assistant Manager-Sales & Marketing (OOH)
Reporting Supervisor
AGM-Sales & Marketing
II. JOB PURPOSE
The role holder will be responsible for leading alliances across all non-network opportunity channels including Clinicians, Hospitals / Nursing Homes, Healthcare Facilitators amongst others for all Max@Home services. The individual needs to have strong sales & inter-personal skills along with demonstrated outcomes in revenue achievement
III. KEY RESPONSIBILITIES
Core Responsibilities
- Overall Sales of Out of hospital (other than Max healthcare hospitals) for MHC’s home care business.
- Hunting and farming of Key accounts/clinicians/channels/Institutes for generating business.
- Effective participation in overall business set-up as a key member of the team
- Provide analytics and ground understanding of market specific business models for streamlining and ensuring 100% quality service delivery within the timeline
- Create a strong influencer base for the business, with high active accounts and retention percentages.
- Provide insights & oversights to OOH lead through market intelligence, monitoring & analyzing market trends, developing metrics and periodically monitoring the performance.
- ROI led ownership of sales and marketing activities required to drive and expand organization’s revenues.
- Ownership of targets for all defined service lines, including but not limited to:
- Nursing
- Assistance
- Pathology
- Physiotherapy
- Equipment
- Other new service
IV. KEY PERFORMANCE INDICATORS
Measurable Deliverables
- Drive and expand the sales network by generating leads through interaction with the Medical.
- Responsible for overall sales targets and business profitability.
- Generate new business using existing and potential customer networks in the region
- Monitor sales metrics e.g. Accounts performance (accounts on-boarded, active %, enquiries, retention), Sales Performance (Target achievement, Lead funnel: Enquiries to conversions, Service Mix, Discounts).
- Periodic engagements with influencers as per assigned frequency.
- Forecast sales, develop “out of the box” sales strategies/models and evaluate their effectiveness.
- Prepare all MIS/ Analysis related to operations, employees & customers for the region.
- Accountability for timely registration and closure of complaints.
- Liaison with Spoke operations & central teams on specific requirements for the geography, channel, product or individual patient.
- Responsible for marketing and promotional activities in the region (ATL/BTL).
- Provide inputs on Product and Pricing.
- Own recruiting, objectives setting, coaching and performance monitoring of sales executives.
V. JOB REQUIREMENTS
Minimum Qualifications
Graduate / Post Graduate
Experience
More than 5 years’ experience in Doctor referral or hospital/specialty sales (Critical Care, Neuro, Pulmo, Onco etc
Behavioural Skills
- Go getter,
- Strict bar on performance
- Sales driven
- Analytical
- Relationship builder
Technical Skills
- Computer Literacy, with expertise in Excel and Power Point
Language Skills
English & Hindi
VI. KEY INTERACTIONS
Key Internal Contacts
Key External Contacts
- Unit MANCO
- Sales team
- Marketing and Operations Teams
- Accounts & Finance
- Legal
- Doctors
- HCFs, Hospital / Nursing Home teams
- RWAs etc
- Supply partners: Manpower, Equipment etc
- Patient
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About Max Healthcare
Max Healthcare
Healthcare
15.1k+
employees
2001
25 years old
Delhi/NCR, New Delhi
India
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