AJO Consultant

We are looking for an experienced Adobe Experience Platform / Adobe Journey Optimizer professional with strong expertise in MarTech, digital marketing, customer data, and marketing technology implementation.

Key Responsibilities

• Work on Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO) implementations, including solution design, configuration, and implementation.
• Understand and work with complex customer data models, preferably Experience Data Model (XDM).
• Design and implement marketing data models to support customer segmentation, personalization, and campaign requirements.
• Develop and execute SQL queries for data analysis, validation, filtering, aggregation, and joining data across multiple sources.
• Work with databases such as SQL, Oracle, Teradata, or similar technologies.
• Define and work with keys, indexes, joins, filters, aggregates, and data relationships.
• Understand customer attributes, behaviors, and marketing objectives to build effective journeys and conditional rules.
• Configure and validate customer journeys, segmentation, personalization, and campaign logic in AJO/AEP.
• Collaborate with business stakeholders, technology teams, and line-of-business teams to understand requirements and deliver solutions.
• Use programming/scripting knowledge in JavaScript, Python, PHP, or similar languages as required.
• Have a good understanding of HTML and CSS.
• Troubleshoot data, journey, and implementation issues and recommend improvements.
• Independently interact with customers and stakeholders with strong communication and articulation skills.
• Coordinate implementation activities across multiple teams and ensure timely delivery.

Mandatory Skills

• Adobe Journey Optimizer (AJO)
• Adobe Experience Platform (AEP)
• Strong MarTech / Digital Marketing experience
• SQL / Database expertise
• Understanding of XDM / complex data models
• Experience with customer journeys, segmentation, and conditional logic
• Good communication and client-facing skills

Good to Have

• Adobe Experience Cloud / Adobe Experience Manager ecosystem
• Adobe Web SDK / Analytics
• Oracle / Teradata
• JavaScript or Python
• HTML/CSS
• Experience with marketing campaign implementation and personalization

Required Experience

6+ years overall experience, with 4+ years of relevant experience in Digital Marketing / MarTech / Adobe technologies.

Ideal Candidate

The ideal candidate should be technically strong in AEP/AJO, comfortable working with customer data and databases, and capable of independently communicating with customers and business stakeholders.