AI Digital Marketing Lead

Job Summary

Own AI-assisted demand generation, paid media, attribution, and lifecycle programs for clients across Healthcare, Education, Travel, and Hospitality.

Responsibilities

• Design and run structured campaign experiments with clear attribution back to pipeline.
• Use AI tools for audience modeling, creative iteration, and AI-assisted copy generation.
• Build dashboards that connect ad spend to revenue-by channel, cohort, and campaign.
• Align campaign messaging with industry compliance requirements (HIPAA, FERPA, PCI).
• Partner with AI agent engineers to hand off qualified leads seamlessly.

Requirements

• 4+ years in digital marketing or growth; B2B or regulated-industry experience preferred.
• Hands-on with Google Ads, Meta Ads, LinkedIn, GA4, and at least one marketing automation platform.
• Comfortable adopting AI tools (content generation, audience modeling, reporting automation).

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.