AI Content Marketing Specialist

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an AI Content Marketing Specialist based in India.

This role offers the opportunity to shape the future of content marketing through AI-powered strategies and innovative workflows. You will create, optimize, and scale high-performing content designed to improve organic visibility, engagement, and conversions. The position combines creativity, analytical thinking, SEO expertise, and emerging AI technologies in a fast-moving environment. You will work across marketing, SEO, product, and growth teams to develop content that delivers measurable business impact. This opportunity is ideal for someone passionate about AI-driven marketing, experimentation, and building next-generation content processes. You will have ownership over content initiatives while helping establish best practices for AI-assisted content creation at scale.

Accountabilities:: The AI Content Marketing Specialist will be responsible for developing and optimizing content strategies that drive organic growth, improve customer engagement, and support business objectives. The role requires a balance of editorial excellence, AI expertise, and performance-driven marketing skills.

Create and optimize SEO-, CRO-, and GEO-focused content to improve organic discovery and conversions.

Develop content strategies based on user intent, customer journeys, and commercial objectives.

Improve existing content pages through keyword optimization, content structure improvements, readability enhancements, and conversion-focused updates.

Build scalable AI-assisted content workflows that increase production efficiency while maintaining quality standards.

Review, fact-check, and refine AI-generated content to ensure accuracy, clarity, consistency, and brand alignment.

Experiment with emerging AI-powered search workflows and contribute to best practices for AI-enabled content creation.

Optimize content structures, FAQs, and page formats to improve visibility across AI-driven discovery platforms.

Monitor SEO, GEO, and content performance trends and apply insights to improve results.

Collaborate with SEO, Product, Growth, and Marketing teams to align content initiatives with business goals.

Maintain high editorial standards while increasing publishing velocity and content impact.

Track key performance indicators including organic traffic growth, rankings, lead generation, conversion performance, and AI discoverability improvements.

Requirements:

The ideal candidate has strong content marketing experience combined with a passion for AI tools, SEO, and measurable growth. This role requires someone who can independently manage content initiatives while adapting quickly in a rapidly evolving digital environment.

Minimum 4 years of experience in content marketing.

Proven experience managing end-to-end content initiatives and measuring business outcomes such as organic traffic, conversions, or lead generation.

Excellent English writing and editing skills with strong attention to detail.

Strong understanding of SEO principles, search intent, and content optimization strategies.

Working knowledge of or demonstrated interest in CRO and GEO (Generative Engine Optimization).

Hands-on experience using AI tools to create, optimize, review, or automate content workflows.

Ability to critically evaluate AI-generated content and enhance it through strong editorial judgment.

Experience creating blog and landing page content that contributes to measurable business results.

Experience with WordPress or other content management systems.

Ability to develop content aligned with customer needs, business goals, and user behavior.

Strong ownership mindset with the ability to manage projects from strategy through execution and optimization.

Growth-oriented attitude with openness to feedback, continuous learning, and experimentation.

Collaborative approach with the ability to work effectively across multiple teams.

Experience in accounting, tax, financial services, banking, insurance, or compliance industries is a plus.

Benefits:

Competitive market salary package.

Flexible remote working environment.

Ability to work from home and adapt working hours to personal needs while maintaining strong communication.

Opportunity to work remotely from anywhere in the world for one month each year.

Generous paid time off and holiday benefits.

Potential eligibility for employee share ownership opportunities.

High level of autonomy, responsibility, and ownership over impactful projects.

Access to internal and external training programs supporting professional growth.

Opportunity to work with advanced AI technologies and contribute to innovative marketing practices.

Inclusive and collaborative culture focused on humility, kindness, and diversity.

Opportunity to contribute to a purpose-driven organization committed to responsible business practices.

How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best!  Why Apply Through Jobgether?    Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.     #LI-CL1