AGM/DGM Consumer Product Marketing

Roles and Responsibilities :

• Develop and execute go-to-market strategies for new product launches, ensuring successful market entry and revenue growth.
• Collaborate with cross-functional teams to identify opportunities for brand activation, PNL optimization, and revenue expansion.
• Analyze market trends, competitor activity, and customer needs to inform strategic decisions on pricing, promotions, and distribution channels.
• Manage key performance indicators (KPIs) related to sales volume, profitability, and customer satisfaction.

Job Requirements :

• 6-10 years of experience in FMCG industry with expertise in GTM strategy development and execution.
• Strong understanding of branding principles and ability to develop effective go-to-market plans that drive business results.
• Proven track record of successfully launching new products or services in fast-paced environments.
• Excellent analytical skills with the ability to interpret data insights from various sources.