Agency Partnerships Lead

About The Role

We're looking for an Agency Partnerships Lead who can make Writesonic the default GEO platform for agencies worldwide. You'll own the full agency lifecycle: finding the right partners, onboarding them, and helping them win clients with AI search visibility services.

This isn't a traditional partnerships role. You'll build relationships with decision-makers at holding companies like Omnicom, WPP, and Dentsu while also helping boutique agencies pitch GEO services to their first clients. We need someone who can close six-figure agency deals and then jump on a webinar to teach 50 agency owners how to sell AI search optimization.

What You'll Do

Build Agency Revenue (60%)

• Own the agency partner pipeline from prospecting to close
• Develop tiered partnership programs (referral, reseller, white-label)
• Build relationships with holding company leaders (Omnicom, WPP, Publicis, Dentsu, IPG, Havas)
• Close agency deals ranging from $10K to $100K+ annual contracts
  
  

Enable Agency Success (25%)

• Build pitch workspaces that help agencies win new clients with GEO services
• Develop training programs that turn agency teams into GEO experts
• Host monthly agency webinars and roundtables
• Build case studies that agencies can use in their sales process
  
  

Scale the Partner Ecosystem (15%)

• Design partner certification programs
• Create co-marketing playbooks for agency partners
• Build a partner community where agencies share wins and learn from each other
• Represent Writesonic at agency-focused events and conferences
• Develop referral programs that drive inbound partner interest
  
  

Requirements

What We're Looking For

Must-Have Experience

• 5+ years selling SaaS to agencies (social listening, analytics, or MarTech preferred)
• Track record closing deals with holding company networks (Omnicom, WPP, Dentsu, Publicis)
• Built or scaled an agency partner program at a Series A/B company
• Deep understanding of how PR, digital, and marketing agencies operate and bill clients
• Existing relationships with agency leaders you can activate in 90 days
• Experience creating white-label and reseller programs
  
  

Domain Knowledge

• Understands SEO/SEM and how agencies sell these services
• Can articulate GEO value proposition to both agency owners and their clients
• Knows the difference between selling to a 10-person boutique vs. a 500-person network agency
• Familiar with agency economics: retainers, project fees, margin requirements
  
  

Builder Mentality

• Creates partner enablement materials, not just manages relationships
• Comfortable presenting at agency conferences and hosting webinars
• Can design partnership structures from scratch
• Ships new partner programs monthly, not annually
  
  

Why This Role Matters

Agencies are the multiplier. One agency partnership can bring 10, 50, or 100 clients onto the platform. We need someone who can build these relationships faster and deeper.

You're not joining to manage existing partners. You're here to make Writesonic the platform agencies recommend when clients ask about AI search visibility. We have the product (white-label reporting, multi-client dashboards, pitch workspaces). We need someone to turn these features into a partner program that scales.

This is a career-defining opportunity to own agency partnerships in a category that will be as fundamental as SEO.