Advertising & Branding Manager

Role & responsibilities

Role & Responsibilities

• Develop and execute advertising, branding, and promotional strategies for residential, commercial, and land development projects.
• Plan and manage digital advertising, social media campaigns, print advertisements, hoardings, brochures, project signage, and other promotional activities.
• Coordinate with graphic designers, advertising agencies, printers, photographers, and digital marketing teams to execute campaigns effectively.
• Develop creative concepts, marketing materials, campaign content, and promotional strategies to enhance project visibility and brand awareness.
• Ensure consistent brand identity and communication across all marketing platforms and project-related materials.
• Monitor advertising budgets, campaign performance, lead generation, reach, and overall marketing effectiveness.
• Conduct competitor analysis, market research, and identify new advertising opportunities to strengthen the company's market presence.
• Coordinate with sales and marketing teams for project launches, promotional activities, and sales campaigns.
• Ensure timely execution of marketing campaigns while maintaining quality standards and budget control.

Preferred candidate profile

• 3 to 5 years of relevant experience in advertising, branding, marketing, or campaign management.
• Experience in real estate, construction, property development, or infrastructure marketing will be preferred.
• MBA in Marketing, Advertising, or a relevant qualification is preferred.
• Strong knowledge of digital advertising, social media marketing, brand management, campaign planning, and creative production.
• Experience coordinating with advertising agencies, creative teams, vendors, and external service providers.
• Strong communication, coordination, organizational, and project management skills.
• Fluency in English, Hindi, and Marathi.
• Ability to manage multiple campaigns, meet deadlines, control budgets, and monitor performance.
• Candidates should demonstrate creativity, accountability, teamwork, and professional conduct.
• Willingness to travel for project visits, promotional activities, and business requirements as needed.
• Candidates with relevant professional experience are preferred; freshers are generally not preferred.

Perks and benefits