Ads Specialist
A2 Digital · Pune · onsite · Posted 51d ago
Not disclosedFresherfulltimeSourced from
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About this role
Overview
Location: Amanora Park Town, Pune.
Job Role & Responsibility
Shreya Thomas
[HIDDEN TEXT]
[phone removed]
Location: Amanora Park Town, Pune.
Job Role & Responsibility
- Develop, implement, and manage advertising campaigns on platforms like Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn, and other relevant channels.
- Conduct thorough audience research to target the right demographics and psychographics for each campaign.
- Create compelling ad copy, visuals, and landing pages in collaboration with the content and design teams.
- Track, analyze, and report on campaign performance metrics such as CTR, CPC, ROAS, and conversion rates.
- Continuously optimize campaigns by adjusting targeting, bidding strategies, and creative elements.
- Plan and manage advertising budgets, ensuring optimal allocation of funds across campaigns.
- Monitor spend and ROI to ensure campaigns stay within budget while achieving key objectives.
- Stay updated on the latest digital advertising trends, tools, and platform updates.
- Bachelor's degree in Marketing, Business, or a related field (preferred).
- Proven experience as a Digital Ad Specialist or similar role.
- Proficiency with advertising platforms such as Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.
- Strong understanding of SEO, PPC, programmatic advertising, and audience targeting.
- Excellent analytical skills and proficiency in tools like Google Analytics, Excel, and other reporting software.
- Experience with A/B testing and performance optimization techniques.
- Excellent communication and project management skills.
Shreya Thomas
[HIDDEN TEXT]
[phone removed]
Sourced from foundit
Skills
performance optimizationprogrammatic advertisingAnalyticsAudience TargetingMeta Ads ManagerLinkedIn Campaign ManagerSEOexcelGoogle AdsPPC
About A2 Digital
A2 Digital
Marketing & Advertising
70
employees
2015
11 years old
Pune, Maharashtra
India
₹5.7L PA avg
Avg at A2 Digital
About
Best Digital Marketing Company in Pune, India - A2 Digital
Industries
Marketing & Advertising
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