Admission Counsellor

Position Responsibilities

Student Enrollment Management:

• Develop and implement strategies to attract and retain students.
• Conduct informational sessions and tours for prospective students and families.
• Assist prospective students through the admissions process, including application review and interviews.
• Collaborate with school leadership to set enrollment targets and develop marketing campaigns.

Application Processing:

• Manage the admissions database and ensure accurate and timely processing of applications.
• Review applicant credentials, including transcripts, test scores, and recommendation letters.
• Communicate admissions decisions to applicants and provide support throughout the enrollment process.

Outreach and Relationship Building:

• Build relationships with feeder schools, community organizations, and other stakeholders to increase awareness of the school.
• Attend recruitment events, fairs, and conferences to promote the school and recruit prospective students.
• Maintain communication with prospective students and families to address questions and concerns.

Data Analysis and Reporting:

• Analyze enrollment data and trends to inform admissions strategies and decision-making.
• Prepare regular reports on admissions metrics, such as applicant demographics, conversion rates, and yield rates.
• Identify areas for improvement and recommend changes to enrollment processes and procedures.
• Calling the Google/ facebook inquiries for admission
• Arranging and coordinating the interaction of the students with HMs and parent interaction with principal ma'am
• Getting the registration done either online or in school before the Interaction
• Collection of documents from the selected candidates and upload the information on SMS.
• Getting the teams ID created by IT and sharing the information with the HM for onboarding of the child in the school system.
• Explanation of the books order process and ERP process to the new parents
• Confirmation of the child in SMS from Accounts team after the fees received in the school bank account.
• Ordering the Lenovo tabs for the new admissions
• Creating and updating nominals
• Calling on the CRM inquiries for Free Virtual classes
• Handing over the study material and Stationery to the parents who come to school for free classes.
• Coordination with Central Office team regarding the creation of IDs of free classes candidates after getting the sheet approved & signed by principal ma'am.
• Coordination with the parent and the HM ma'am until the onboarding of the free classes children is over.
• Getting the TCs ready after no dues are signed and communication with the parent regarding the time to collect the same and submit cancelled cheque to clear the caution money.
• Seeking approvals from Central office by sending note sheets regarding some TCs or any admission related work that is a deviation from any existing policy to help each parent in the best possible manner.
• Coordination with media regarding the stories about school in print or TV.
• Arrangement of Principal ma'am meetings with influential people in the city
• Coordination and strategizing with Central office team regarding the digital advertising on google/ Facebook or any creative design requirements.
• Coordination with the ad agency regarding the regular maintenance of the hoardings in the city and replace if these get torn or damaged.
• Attending to each call that is coming on IVR and taking appropriate action on it.
• Sending the regular updates to the database of prospective parents through WhatsApp.
• Creation and management of student's profile files after collecting the documents from the parents.
• Attending to the parents visiting school for admission by explaining them about our school, fees and giving a round of the premises.
• Coordination with Accounts team regarding the release of the payment of the vendors of events or any publicity medium after collecting the required bills/ invoice.
• Arrangement of guests/ speakers for the school's inhouse programs
• Regular communication with BSA, DM office regarding the updates/ guidelines from UP Govt for schools
• Planning and execution of events that are relevant for increasing admission in school.
• Meeting with vendors/agencies that approach school with any marketing proposal.

Miscellaneous Tasks:

• Provide support for other school events and initiatives, such as open houses, orientations, and information sessions.
• Assist with student retention efforts, including re-enrolment campaigns and follow-up communication with current families.
• Collaborate with other departments, such as marketing and communications, to ensure consistency in messaging and branding.