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    Job · 19541568

    Dentsu International logo

    Account Manager

    Dentsu International · Chennai · onsite · Posted 23d ago

    Not disclosed4–9 yrsfulltimeSourced fromFoundit

    About a minute. You'll make an account on the way through.

    About this role

    We're Hiring | Account Manager – AVTV (L30)

    We are looking for an experienced AVTV professional with strong media planning capabilities and hands-on experience in Mediaocean to join our Media team.

    Job Description – TV Activation

    Role: Account Manager – TV Activation

    Level: L30

    Experience: 4–9 years

    Role Overview

    We are looking for a TV Activation professional with strong experience in television media planning, buying and end-to-end campaign execution. The candidate will be responsible for activating TV campaigns, coordinating with broadcasters and internal teams, monitoring campaign delivery, and ensuring accurate reporting and billing.

    Key Responsibilities

    • Manage end-to-end activation and execution of television campaigns.
    • Translate approved media plans into channel-wise campaign schedules.
    • Coordinate with broadcasters, agencies and internal stakeholders for campaign releases.
    • Handle spot booking, scheduling, inventory management and campaign implementation.
    • Monitor campaign delivery against planned GRPs, reach, frequency and budgets.
    • Track telecast performance and address under-delivery, missed spots and make-goods.
    • Prepare campaign reports, post-campaign analysis and competitive insights.
    • Manage campaign documentation, estimates, purchase orders, billing and reconciliation.
    • Ensure campaigns are executed within agreed timelines and client guidelines.
    • Build and maintain strong relationships with media partners and stakeholders.

    Required Skills

    • Strong hands-on experience in TV activation, media planning and buying.
    • Proficiency in Mediaocean and Prisma.
    • Good understanding of BARC data, GRPs, CPRP, reach, frequency and TV ratings.
    • Experience in campaign monitoring, optimization, reporting and reconciliation.
    • Strong numerical, analytical and negotiation skills.
    • Ability to manage multiple campaigns and stakeholders simultaneously.
    • Excellent communication and problem-solving abilities.

    Preferred Candidate Profile

    • 4–9 years of relevant experience in television media activation.
    • Experience working with a media agency or handling large-scale TV campaigns.
    • Ability to independently manage campaigns from planning handover through closure.

    Sourced from foundit

    Skills

    TV ratingsBARC dataREACHmedia planningoptimizationprismacampaign monitoringMedia oceanTV ActivationreportingreconciliationCPRPFrequencyGrps

    About Dentsu International

    Dentsu International logo

    Dentsu International

    Marketing & Advertising

    Bangalore / Bengaluru, Karnataka

    India

    ₹16.8L PA avg

    Avg at Dentsu International

    About

    Be part of Innovating to Impact. This is your invitation to the never before…

    Industries

    AdvertisingConsultingDigital MediaInformation TechnologyMarketingPublic Relations

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    2.6

    Work-life

    3.9

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