Account Manager - Qualitative Research
Kantar · Mumbai · onsite · Posted 69d ago
Undisclosed5–8 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Job Summary
We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in.
Qualitative Unit Overview Kantar Qualitative handles diverse adhoc research requirements of blue chip FMCG, e-Commerce / Tech, Durables, Telecom, Auto clients. As a researcher, you will constantly provide sophisticated solutions to our clients, applying the highest standards of innovative, qualitative market research tools.
Capabilities Statement - To apply for this position, you must be a postgraduate with a total of 5 to 8 years of hands on experience in qualitative research and should have effective communication and interpersonal skills
- A demonstrable track-record in moderating focus groups, in-depth interviews and ethnography, and running online methodologies are essential
- You must have worked on consumer research / brand research / channel retail research, specifically product testing, UA, brand equity, communication developments.
- Research expertise in FB, auto, and ecom would be a plus.
- Must have prior experience to handle qualitative research end-to-end. Must have prior client servicing experience throughout the project lifecycle.
- You should have strong analytical skills, should be comfortable with disparate sets of information and should have the ability to draw accurate causal linkages.
- The ideal candidate will be a self-starter who is client focused and has experience of dealing directly with clients.
- Deep-interest in consumer behaviour and cultural influence, creative storytelling.
- Expertise in new-age solutions like AI, qual dashboarding tools etc. would be a plus.
- Since you will be required to lead a team, it is important that you have strong people and team management skills in order to motivate and train them to deliver high quality work with enthusiasm.
Sourced from naukri
Skills
retailStorytellingMarket ResearchATSConsumer ResearchProduct testingbrand equityapplicant tracking systemDashboardingmental healthResearchClient ServicingEquityLegalArtificial IntelligenceCommunication And Interpersonal Skills
About Kantar
Kantar
Analytics & KPO
6.5k+
employees
2008
18 years old
London, London
United Kingdom (UK)
About
Kantar is the world's leading data, insights, and consulting company. They help clients understand people and inspire growth, and our innovative approach to market research.
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Analytics & KPOConsultingMedia & Entertainment / Publishing
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