Account Manager - Paid Media

Profile: Account Manager - Paid Media

Company: NuroSparX - Digital Growth Company

Location: Remote

Communication Skills: Extremely fluent in English

Experience: 4-5+ years of proven experience with expertise in managing a team & working in agencies

Salary: 10 LPA - 13 LPA (based on current CTC & experience)

Notice Period: Immediate joiner or up to 30 days

ROLE OVERVIEW

We are looking for an ownership-driven Performance Marketing Manager who combines data, creativity, and platform depth with 5+ years of proven experience in managing paid growth across global platforms.

You will work directly with US-based clients on lead generation, ecommerce, and growth-focused campaigns, while managing a team and owning performance outcomes end to end.

Core Capabilities (Mandatory)

1. Paid Media Strategy & Execution:

- End-to-end ownership of paid campaigns across Search, Social, Display, Video, and Marketplaces.

- Ability to plan and execute full-funnel strategies (TOFU, MOFU, BOFU).

- Strong understanding of CAC, LTV, ROAS, and funnel economics.

2. Global Advertising Platforms (Critical)

- Hands-on expertise with:

- Google Ads (Search, Performance Max, Display, YouTube)

- Meta Ads (Facebook & Instagram)

- LinkedIn Ads (B2B demand & lead gen)

- Amazon Ads (Sponsored Products, Brands, Display)

- Programmatic / Native platforms

- Retargeting & audience-based advertising systems

- Must understand platform nuances, scaling logic, and optimization frameworks.

3. Creative & Messaging Strategy

- Ability to guide ad creatives, hooks, and messaging frameworks.

- Experience working with designers, video editors, and content teams.

- Understanding of UGC-style ads, short-form video, and performance creatives.

- Strong sense of what converts across platforms.

4. Tracking, Attribution & Analytics (Critical)

- Expert-level understanding of conversion tracking and attribution.

- Strong proficiency in GA4, Google Tag Manager, platform pixels, and CRM integrations.

- Ability to create reports and analyze performance data and convert insights into clear actions.

- Comfortable presenting performance and insights to clients.

5. Experimentation & Optimization

- Structured A/B testing mindset across creatives, audiences, offers, and landing pages.

- Ability to scale winning campaigns and quickly cut inefficiencies.

- Strong problem-solving approach to declining performance or rising acquisition costs.

General Requirements-

- Manage paid media across multiple clients with consistent performance improvements.

- Experience working in agency environments with ownership mindset.

- Strong process orientation and documentation habits.

- Ability to guide and manage junior performance marketers.

- Overlap with US time zones for client communication.

- Fluent English for direct US client calls and reporting.

- Proven experience managing and mentoring a team.

- 5+ years of hands-on performance marketing experience.

About NuroSparX

NuroSparX is a digital growth company focused on building scalable, performance-led growth systems for US-based clients.

We specialize in paid growth, CRO, AI automation, analytics, and high-performance websites, helping brands move faster, scale smarter, and make data-driven decisions.