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    Job · 20480794

    CHENNAI · FULLTIME

    Account Director (Digital Marketing)

    Digipro Marketing Llp

    Digipro Marketing Llp

    Chennai · onsite · Posted 13d ago

    Sourced fromNaukri
    ₹10.0L - ₹15.0L PA10–10 yrsfulltimeChennai

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    Section · 01

    About this role

    Position Overview

    We are looking for a seasoned Client Growth Head /Account Director with 10+ years of experience in a marketing or advertising agency to lead our client servicing and account growth function.


    This is a strategic leadership role responsible for managing key client relationships, driving account growth, ensuring delivery excellence, mentoring the client servicing team, and contributing to the agency's revenue goals.


    The ideal candidate is someone who has successfully managed multiple high-value accounts, built long-term client relationships, and consistently delivered measurable business outcomes in a fast-paced agency environment.

    Key Responsibilities

    Strategic Client Leadership

    Own the relationship for key strategic accounts from onboarding through long-term partnership.

    Act as a trusted advisor to founders, CXOs, and senior client stakeholders.

    Understand client business objectives and translate them into impactful marketing strategies.

    Conduct quarterly business reviews and annual strategic planning sessions.

    Ensure high levels of client satisfaction, retention, and advocacy.

    Account Growth & Revenue Management

    Develop account growth plans for every key client.

    Identify opportunities for upselling, cross-selling, and service expansion.

    Drive renewals and long-term retainers.

    Monitor account profitability and resource utilization.

    Achieve revenue growth targets from existing clients.

    Marketing Strategy & Consulting

    Collaborate with internal teams to develop integrated marketing strategies across:

    Brand Strategy

    Social Media Marketing

    Performance Marketing

    SEO

    Website Development

    Content Marketing

    Email Marketing

    Marketing Automation

    AI-driven Marketing

    Lead Generation Campaigns

    Provide strategic recommendations backed by data, industry insights, and business objectives.

    Delivery Excellence

    Ensure projects are delivered on time, within scope, and to the highest quality standards.

    Coordinate with Creative, Content, Performance Marketing, Design, Web Development, and Operations teams.

    Resolve delivery bottlenecks and client escalations.

    Maintain process discipline across all accounts.

    Business Development Support

    Participate in discovery meetings with prospective clients.

    Understand business challenges and recommend tailored marketing solutions.

    Support proposal development, presentations, and pitches.

    Partner with the leadership team to close strategic opportunities.

    Process & Operational Excellence

    Standardize account management processes.

    Improve client onboarding and reporting frameworks.

    Drive CRM adoption and account governance.

    Introduce automation and AI tools to enhance efficiency.

    Build scalable systems to support agency growth.

    Key Performance Indicators (KPIs)

    Client Retention Rate

    Account Revenue Growth

    Upsell & Cross-sell Revenue

    Client Satisfaction (CSAT)

    Net Promoter Score (NPS)

    On-Time Project Delivery

    Gross Margin per Account

    Team Utilization - Mix (design, content and servicing)

    Client Escalation Resolution Time

    Referral Business Generated

    Qualifications

    Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

    MBA preferred.

    10+ years of experience in a marketing, branding, digital, or integrated advertising agency.

    Agency experience is mandatory. Applications without agency experience will not be considered.

    Minimum 5 years in a leadership role managing client servicing or account management teams.

    Required Skills & Competencies

    Client Management

    Enterprise account management

    Stakeholder engagement

    Relationship building

    Strategic consulting

    Client retention

    Executive communication

    Marketing Expertise

    Integrated marketing

    Digital marketing

    Branding

    Performance marketing

    Social media strategy

    SEO

    Content marketing

    Website and UX projects

    Marketing automation

    Leadership

    Team development

    Coaching and mentoring

    Conflict resolution

    Cross-functional collaboration

    Decision-making

    Commercial acumen

    Business Skills

    Revenue planning

    Proposal development

    Budget management

    Negotiation

    Analytical thinking

    Presentation skills

    Preferred Experience

    Candidates with experience serving clients in the following sectors will be highly preferred:

    Insurance

    HR Tech

    PEO

    Healthcare

    B2B SaaS

    Manufacturing

    Technology

    Education

    Experience managing international clients, particularly in the US, UK, or Middle East, will be an added advantage.

    Tools & Platforms

    Experience with:

    HubSpot or Zoho CRM

    Google Analytics

    Google Ads

    Meta Ads Manager

    LinkedIn Campaign Manager

    Project management tools

    Microsoft Office Suite

    AI tools such as ChatGPT, Claude, Gemini, and marketing automation platforms

    What We're Looking For

    The ideal candidate is:

    An agency professional who understands the pace and complexity of managing multiple clients.

    A strategic thinker who can connect marketing initiatives with business outcomes.

    Commercially driven, with a strong track record of growing existing accounts.

    An excellent communicator who can confidently engage with senior client stakeholders.

    A collaborative leader who inspires teams and drives execution excellence.

    Passionate about delivering exceptional client experiences while contributing to the agency's long-term growth.

    Why Join DigiPro Marketing LLP?

    Lead strategic client relationships for a growing global marketing agency.

    Work with clients across India, the US, UK, and the Middle East.

    Influence agency strategy and contribute directly to business growth.

    Collaborate with a dynamic team focused on creativity, innovation, and measurable results.

    Grow into a senior leadership role with significant ownership and impact.

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    Section · 02

    Skills

    Campaign PlanningCampaign AnalyticsCampaign ManagementSMMClient ServicingDigital Marketingdigital campaigns

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