4131: Industry and Enterprise Marketing Specialist - Products

Title: 4131: Industry and Enterprise Marketing Specialist Financial Services

Accenture

Bring your big ideas and marketing expertise to Accenture and you may find that your career catapults to places you never imagined. As a

leader in management consulting, technology and outsourcing services, our teams work closely with clients to improve the way the world

works and lives. Whether you work directly with clients or manage important internal initiatives and efforts, youll find amazing opportunities to

make a measurable difference.

ROLE SCOPE

This role supports the Financial Services set of industries (Banking, Capital Markets and Insurance) within the Industry and Enterprise

Marketing Communications team by driving core run-the-business marketing activities and enabling priority programs across channels. It

spans content development, executive positioning, digital presence, research, performance tracking, and operational support. The position

requires a versatile marketer who can work across multiple workstreams, collaborate with stakeholders, and help deliver high-quality

marketing execution with rigor and speed.

KEY RESPONSIBILITIES:

Support run the business related activities for the Financial Services set of industries e.g, Industry Analyst Relations

responses and briefings, stories identification, internal RP M+C updates, baseline materials, ARC updates

OUR COMMITMENT TO YOU

Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement.

Opportunities to learn daily through training, assignments, and collaborating with experts across the company.

Access to leading-edge technology.

Support planning phase for prioritized programs including business case write up and M+C Plan entries in Synops

Youll make a difference for some impressive clients. Accenture serves many of the Fortune Global 100 and major public

sector clients around the world on high-profile projects.

Support ongoing maintenance and updates of a.com core pages, incl. optimizing for LLMs

Support planning phase for prioritized programs including business case write up and M+C Plan entries in Synops

Support executive positioning activities e.g., event speaking op, social media

Support development of marketing content (case studies, thought leadership, campaign copy)

Conduct industry/area research and competitive monitoring across portfolio industries

Perform operational activities: budget tracking, ROI tracking, PO tracking

Support activation enablement across Markets/MUs and CRM, with the hub if prioritized programs related

Support team governance related activities, as well as Reinvention Partner performance measurement and reporting

(May) Maintain and organize marketing collateral and shared asset libraries (Kx, ARC)

(May) Coordinate with creative teams and external agencies on asset production

(May) Support onsite event delivery

SKILLS and EXPERIENCE:

2-8+ years of marketing experience.

Pro-activeness and autonomy; self-starter; rigor in execution

Inquisitive and curious; fast learner, willing to be coached and progress

Data proficiency, foundations of data analysis

Proficiency in Accenture tools and platform; regular user of Accenture approved AI tools

Broad marketing channel experience (events, social, a.com)

Strong written communication and copywriting

Stakeholder collaboration across cross-functional teams

Organizational skills; ability to manage multiple workstreams simultaneously

Industry/area and commercial awareness

To be filled by recruiter